How to Start Blogging: A Beginner's Guide

It doesn't seem like rocket science, but blogging does have a few complicated steps. You may think that all you need to do is find a site and write, but you may be surprised at the thought process and work that goes into a blog. Here's a little walk through of the blogging process:

Step One: Get a computer

Go ahead and laugh, but you shouldn't overlook this. The first step to blogging involves having access to a computer, and while there's no shame in using the local library, the best approach is to have a computer you can access 24/7. If you have a spark of inspiration but can't get to the library because it's a holiday, then you're out of luck. However, in this day and age, because you're reading this, I'll assume that you either own or can access a computer regularly.

Step Two: Find a topic you're interested in

Some people use their blogs as a personal diary. (However, those people should also be aware that the entire world can see what they write.) If you're not really into sharing your deepest, darkest secrets with the world, then take a moment to brainstorm and make a list of the things you like. Do you have enough knowledge of a topic that you can write about it constantly? The same applies for topics you dislike. Is there a reason you dislike something? (Now, before you go off and start writing about all your dislikes, I am NOT encouraging you to make a hate blog. That kind of thing can get you in serious trouble.)

For example, I have a passion for technology, so here I am, blogging about gadgets, tech news, and other tech related things. Not to mention I'm writing this tech tutorial for all you guys. :)

Step Three: Determine your target audience

Most people overlook this step. If somone asks you who you want to read your blog, you shouldn't say "anyone that wants to". That's a big no-no. After you think about your topic, think about others that might be interested in that topic as well. Say you want to start a blog about current Hip Hop and Pop artists. Would you really expect people in their 60's or higher to read it? The same goes for if you want to make a professional blog showcasing your business. Do you expect a bunch of teenagers to take your site seriously by leaving comments like "lol nyce post" on it?

Knowing who you are writing for shapes the way you write. I'm expecting tech enthusiasts around the ages of 16 to possibly late 30's to read a majority of my posts. This means that I tend to write a bit more on the professional level, yet I don't want to bore you guys by writing a textbook. (That's why we go/went to school.)

If my audience was a bit younger, then I'd make my language a bit simpler, starting with shorter sentences. Also, visuals help a lot of younger audiences understand your point, so don't hesitate on providing pictures or videos on your blog.

Step Four: Find a site to host your blog

There are numerous free blog hosting sites out there, but two big sites to look out for are WordPress and Blogger. Each comes with its own set of strengths and weaknesses.

Blogger is a site that offers numerous ways to customize your blog. It's compatible with javascript and html widgets, so you can easily integrate your Twitter updates, Google Adsense and other codes. Blogger also integrates with your Gmail account, so you can easily stay connected to all the Google applications you use regularly. 

I see Blogger as a better tool for those that want to take their sites to the next level with customization. However, the default blog templates tend to be a bit simple looking and if you're into having a more sophisticated looking blog, WordPressmay be a better option.

With WordPress, you get the ability to choose a custom template and jump right into blogging. (I feel as though the blog templates WordPress has are a bit more unique and, well...I'll be blunt: WordPress's templates look better to me.) The downside though is that the free WordPress sites are not compatable with javascript widgets, so you're stuck with html. If you choose to have a self hosting WordPressblog (in which you pay to keep your blog online), then you're given a bit more customization. 

In a nutshell, WordPress provides flashy, showy looking blogs, while Blogger may be a bit simpler looking, yet offer more customization. 

Overall, it comes down to preference and what you want to do with your blog. If you just want to pick a theme, sit down and write immediately, then WordPress would be for you. If you're into more customization, then check out Blogger.

Step Five: Update often, but not too frequently

You may have a great idea for a post in your head and can transfer it from your mind to your blog in minutes. Then another great idea may come to your head. Then another. Then another.

Sure, it's good that you're providing your readers with content, but give them time to look at your post before moving on to the next few. If you give your readers a long, carefully thought out post, then they're sure to come back for the next one. If you provide your readers with multiple short posts each day, then they're bound to get annoyed and possibly give up on returning altogether.

In short: Do things in moderation.

Hopefully, some of these points got you thinking. Do you have any blogging tips for beginners to share? If so, share them in the comments!

If you enjoyed this post, please check out my main blog. Please and thank you.

-RJ

Comments

[James Rice]

Very well written! Great Job!