5 Great Sites For Generating Branded QR Codes

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QR (Quick Response) codes are a growing trend among businesses who are investing in mobile marketing campaigns. With the proliferation of smartphones, companies can easily leverage the technology to their advantage and connect offline customers to digital content.

It can be a simple way of extending your advertising message with a limited amount of space on your publication. It’s quick to scan and usually small in size. One QR code can instantly connect users to web pages, product information or even promotions. Businesses can efficiently increase their brand awareness, convey their marketing message and engage customers, all at the same time.

Ever seen a QR code? You've probably come across one printed on posters, product packaging, brochures or business cards. If you have, then you know that they’re pixellated black and white squares—not visually ideal when you want that digital code to attract eyes to your business.

Fortunately, there are places where you can customize and get a specially branded QR code for marketing your small business.

1. QRHacker.com

With QR Hacker, you can “pimp your code” and give it some  personality with colour, text and even images.  Create a free account to create unique QR codes for non-commercial use. The paid accounts for Small business and Multiple user accounts offer more features such as scan tracking, accessing analytics and dynamic QR content. You can easily direct customers to URLs, phone numbers, VCards, WiFi Access and Text, whichever suits your marketing needs. 

2. QRArtist.net 

This service is probably best suited for commercial users. QRArtist has accounts tailored towards marketers looking for lead generation, multiple QR code package deals, or options for non-profit organizations. QRArtist can brand your codes with logos, text and images as well as multiple colours. Check out their gallery for a good sampling of what they have to offer.

3. AzonMobile.com--QR Code Generator  

AzonMobile’s QR Code Generator is great for eliminating the black and white generic look QR codes are known for.  You can overlay or embed logos, change colours, or use the background image upload option and create a QR code out of a photo. The QR Code Generator is free to use, but sign up with an account and you can get more tracking features. Set up campaigns and direct users to a variety of different digital web sources: have them view YouTube videos, supply them with a Google Maps location, direct them to an iTunes or Android app, generate Twitter updates, send a tailored email message and more.

4. QRt.co

QRt has flexible options for customizing generic codes. Companies can include their logo, a regular image and custom colours.  Free accounts are offered, but are limited to customizing only the QR code’s colour scheme. Paid accounts will offer users more customization such as adding logos, adjusting block styles, gradients and overlays. You can also choose from their collections of pre-designed templates. For anyone interested, QRt  offers corporate and volume discounts, as well.

5. Visualead.com 

Visualead can turn any existing design you have into a QR code. Once you open an account, everything is done on your own personal dashboard where you can edit, share, track, and manage your custom QR codes. Perfect for major and on-going mobile marketing campaigns. 

Don’t think you ever need to sacrifice the appearance of your marketing material to engage customers on a new level. However, small or plain a one inch square may seem, it can still play a huge role in your marketing success!